Stream Live with LinkedIn Live
On Linkedin, postings and articles may lead to interaction, but videos often do even better. Native videos may increase engagement by encouraging dialogues among fans of your brand page.
But there’s no need to limit yourself to pre-recorded footage. The platform’s integrated live-streaming solution, LinkedIn Live, is renowned for its superior engagement numbers. Live videos produce seven times as many reactions and 24 times as many comments as native videos, according to LinkedIn.
Hosting a LinkedIn live might be a terrific approach to expand the reach of your company page because interaction likelihood is one of the top-ranking signals for the LinkedIn algorithm.